Car Rental

Car Rental Affiliate Programs

Car rental is a popular affiliate vertical, as a car is a basic need for frequent travelers and the big players dominating the market are always willing to share their profits with affiliate marketers to get more visitors to their sites and more revenue along the way. This has made auto rental affiliate marketing a hot choice for top car rental companies and car rentals web portals like Skyscanner and Orbitz.

Car rental affiliate programs are designed for travel bloggers, travel influencers and other travel-related sites. These affiliate programs come up with excellent moneymaking opportunities for you as you can get a sizeable share of profit for sending traffic to various truck rental, luxury car rental, and equipment rental company websites.

You can find here a comprehensive list of automobile rental affiliate programs and get to know more about affiliate programs that follow the CPA and Revenue Share commission structures. To get more info about each car rental affiliate program, you can surf through the detailed reviews or visit the official websites of the respective affiliate programs.

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Thrifty Affiliate


By joining the Thrifty affiliate program, you can just send travelers their way and Thrifty will

Vertical: Automotive, Car Rental
Models: Revenue Share
Payout: Unspecified

CheapOair Affiliate


By joining CheapOair affiliate program and running their creatives on your site, you can pocket up

Models: CPA
Payout: $5 - $35 per sale

Kayak Affiliate


If you are ready to monetize your website's traffic with the world's leading travel search engine,

Vertical: Car Rental, Flights, Hotel
Models: CPC
Payout: Up to $0.95 per click

Discover Cars Affiliate


If you have a travel-related blog or website, you can earn money by joining the Discover Cars

Vertical: Automotive, Car Rental
Models: Revenue Share
Payout: 70% of car rental profit, 30% of Full Coverage revenue

Holiday Autos Affiliate


Holiday Autos affiliate program is very straightforward and simple to implement. By driving traffic

Vertical: Automotive, Car Rental
Models: Revenue Share
Payout: 5% - 7 % per sale

Sixt Affiliate


By joining the Sixt affiliate program, you can team up with Sixt to promote the new SIXT ride

Vertical: Automotive, Car Rental
Models: Revenue Share
Payout: 8% per sale

Zipcar Affiliate


By joining the Zipcar affiliate program, you can earn commission on each consumer, student and

Vertical: Automotive, Car Rental
Models: CPA
Payout: $10 - $30 per sale

Hotwire Affiliate


By signing up for the Hotwire affiliate program, you can team up with the discount travel site to

Models: Revenue Share
Payout: 2% per sale

Skyscanner Affiliate


You can join the travel internet as an affiliate marketer, thanks to Skyscanner affiliate program.

Models: Revenue Share
Payout: 50% per sale

Orbitz Affiliate


If you are a marketer with a penchant for travel, you can join the travel experts and earn

Models: CPA, Revenue Share
Payout: 2% - 6% per sale, $3 - $30 per sale

Avis Affiliate


By joining the Avis affiliate program, you can earn extra revenue by promoting the Avis Brands.

Vertical: Car Rental
Models: Revenue Share
Payout: Up to 4% per completed car reservation

Auto Europe Affiliate


The Auto Europe Affiliate Program is a great way to increase revenues, monetize your travel blog, or

Vertical: Car Rental
Models: CPA
Payout: Unspecified

Why Promote Car Rental Websites And Car Booking Services?

The global car rental market is all set to register a compound annual growth rate of around 7.5% throughout the period between 2019 and 2024. The rising awareness about the significance of reducing vehicle emissions has led to an increase in demand for car rental as a feasible alternative to car ownership. In the year 2014, the average growth in global rental car rate was estimated to be around 2.2%, while 2018 showed an increase by 0.6% than that of 2017.

The growth in the tourism sector has played a considerable role in boosting the global demand for car rental. The global travel industry is said to have contributed a staggering $8.8 trillion to the world economy in the year 2018. Car rental service providers offer services to the tourists visiting a country or a city and help them explore the region, taking their own sweet time.

Car rental companies aim to tap tourists who are willing to explore new places and come up with their own itinerary. The average cost of renting a car across the globe is around $41 per day. As top car rental companies are ready to pay generous commissions to affiliate partners, joining a car rental affiliate program can be a lucrative option for you.

Car Rental Affiliate Programs – Are You The Right Fit?

Joining a car rental affiliate program could be an ideal option for you if you have a travel-related blog or website. As modern-day tourists prefer to go online to rent cars at home and abroad, you can boost your passive income by promoting top car rental companies and booking services.

Tourists often try to book cars even from remote places just to save time and money. If you are willing to help them out and show them how to save a lot of money in the bargain, you can browse through the best car rental affiliate programs and sign up for one or more to boost your affiliate income.

If you are running a blog and your readers are mostly business and leisure tourists, through car rental affiliate programs, you can connect your followers with reliable providers and thus, generate passive earnings. Car booking affiliate programs usually follow either the revenue share or the CPA model of affiliate commission. If you are ready to get paid in either or both of these models, you are a potential fit for high-paying car rental affiliate programs.

How To Promote Car Rental Websites As An Affiliate?

Promoting car rental services is a lot more complex than promoting any other kind of services. First off, you need to acquire some hands-on experience. In case you book a car for a trip, share whatever experiences you have in a blog post. Do not be repetitive and always try to talk to your audience.

Secondly, you have to acquire knowledge about rider comfort, car interiors and performance for different models. Try to follow the people who are completely aware of the stuff and are leading their businesses and observe the big brands. Do not forget to reply to queries and to promote the latest deals and offers from top car rental businesses.

Thirdly, you need to beat your competitors in the SEO game too. Make the search engines fall in love with your content. You need to get into the top-ten league of search results for hyperlocal keywords like car rental in (city name). Hyperlocal search marketing is the key to success in car rental affiliate marketing.

There is a huge competition in car rental affiliate marketing and building multiple assets and funneling your blog will be the right way to strike gold. Creating city-specific keyword lists for both developed and emerging markets for car rental is necessary for success with big campaigns. Alternatively, if you are narrowing down your focus on a single city/region, try to ace in hyperlocal search marketing.

Top Car Rental Influencers And Affiliate Marketers You Can Find A Lot Of Inspiration In

As a car rental affiliate marketer, you need to take a note of what successful and expert affiliate marketers are highlighting on their blogs and what kind of content they are creating. Study how carefully they have picked their niches and focused solely on their chosen niches.

Rob Ferretti, for example, is not just an affiliate marketer, but the owner of an exotic car rental company – Gotham Dream Cars. If you glance through his Instagram timeline, you would understand how Rob tries to be a visual content champion.

Kyle Lindsey is another car reviewer whom you can follow on Instagram to get some inspiration.

Frequently Asked Questions About Car Rental Affiliate Programs

What Is Your Responsibility As A Car Rental Affiliate?

Your prime responsibility is to promote a car rental site whom you are working for as an affiliate and to broadcast latest deals and offers from the provider.

Provide your audience with the right links to visit their site through your blog/website. You can also use creative elements such as logos and banners to attract more customers for the website.

How To Make Money By Recommending Car Rental Services?

After you join a car rental affiliate program, you can actually make tons of money in a year. For that, you need to focus on SEO, social media marketing, and on the top of everything, your blog’s content.

As long as you stay relevant and provide your followers with actionable tips along with personalized recommendations, you will be able to generate passive income from local as well as global car rental affiliate programs.

Where Should You Place Referral Links On Your Website?

Place referral links in highly visible places like your homepage and the high-traffic areas. These are easily accessible locations and your visitors are more likely to take notice and click on them. This will result in a higher number of completed car rentals, and therefore, more commission opportunities for you.

What are some high-paying car booking affiliate programs?

Car rental companies pay out competitive commissions to affiliate partners. For example, Hotwire pays out a flat 2% commission per sale. Avis, on the other hand, pays out 4% commission per completed reservation.

Although the figures may not seem too big, top car rental companies like Avis and Auto Europe have a high conversion rate, which would help you in boosting your affiliate income.