Makeup

Makeup Affiliate Programs

The global cosmetic industry keeps growing by the day, as almost everybody wants to look good and youthful. Makeup, therefore, has grown into a fiercely competitive affiliate vertical which you can explore and tap into for making money online. If you are all set to monetize your beauty blog or YouTube channel, you need to narrow down the best makeup affiliate programs first.

Makeup affiliate programs are great for monetizing your beauty products-related blog and your social media channels. You can pick a profitable sub-niche like perfumes, toiletries, hair care or skincare, or you can go for a broad sub-niche, such as cosmetic surgery. The emergence of e-commerce has put an end to the longstanding market dominance of the big players and independent brands have sprung up, which created a huge potential for affiliate marketers.

We have tracked down the best makeup affiliate programs here to get you started. Go through the reviews carefully to know about the different commission structures these programs offer, including CPC, CPA, revenue share and more, or visit the official websites.

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LOccitane Affiliate

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If your target audience consists of eco-friendly people who want to look good and smell good, you

Vertical: Makeup
Models: Revenue Share
Payout: Up to 6% per sale

Sally Beauty Affiliate

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If you are a beauty blogger, you can beautify and add value to your website by joining the Sally

Vertical: Makeup
Models: Revenue Share
Payout: 5% per sale

VIOLET GREY Affiliate

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VIOLET GREY prestige beauty website houses more than 100 niche and luxury brands, curated by

Vertical: Makeup
Models: Revenue Share
Payout: Up to 12% per sale

The Detox Market Affiliate

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The Detox Market aims to collaborate with like-minded affiliates who are passionate about green

Vertical: Makeup
Models: Revenue Share
Payout: 10% per sale

ULTA Affiliate

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To join the ULTA affiliate program, all you need to do is to complete an online registration form

Vertical: Makeup
Models: Revenue Share
Payout: 2% per sale

BH Cosmetics Affiliate

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If your website attracts beauty or makeup lovers, you can join the BH Cosmetics affiliate program.

Vertical: Makeup
Models: Revenue Share
Payout: 8% per sale

Ivory Ella Affiliate

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Ivory Ella is a brand dedicated to giving back and making good clothes for a good cause. If you join

Vertical: Fashion, Makeup
Models: Revenue Share
Payout: 5% per sale

Colorescience Affiliate

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Colorescience is the creator, manufacturer, and distributor of a revolutionary all-in-one luxury

Vertical: Makeup
Models: Revenue Share
Payout: 5% per sale

Beautytap Affiliate

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Beautytap Affiliate Program offers a base commission of 7.5% per sale to all affiliate partners, but

Vertical: Makeup
Models: Revenue Share
Payout: 7.5% or more per sale

Cult Beauty Affiliate

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Aiming to be the most-trusted beauty website in the world, Cult Beauty epitomizes intelligent

Vertical: Makeup
Models: Revenue Share
Payout: Up to 10% per sale

Sephora Affiliate

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Sephora offers its customers and affiliate partners the largest and most diverse selection of beauty

Vertical: Makeup
Models: Revenue Share
Payout: 8% - 10% per sale

StrawberryNET Affiliate

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StrawberryNET is the online global leader in discounted cosmetics, fragrances, and skincare

Vertical: Makeup
Models: Revenue Share
Payout: 8% per sale

Madison Reed Affiliate

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Madison Reed affiliate program is an ideal fit for fashion and makeup bloggers, beauty influencers,

Vertical: Makeup
Models: CPA
Payout: Up to $20 per sale

Coastal Scents Affiliate

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Coastal Scents is the premier source for all sorts of beauty needs. The company offers innovative

Vertical: Makeup
Models: Revenue Share
Payout: 7% - 10% per sale

Glambot Affiliate

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If you love talking about makeup and sharing online, you can join the Glambot affiliate program and

Vertical: Makeup
Models: Revenue Share
Payout: 10% per sale

Scentbird Affiliate

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Top-performing Scentbird affiliate partners make up to $3000 per month. By joining the Scentbird

Vertical: Makeup
Models: CPA
Payout: $14 per subscription sale

Charlotte Tilbury Affiliate

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Charlotte Tilbury is one of the world’s most sought-after make-up artists offering her beauty

Vertical: Makeup
Models: Revenue Share
Payout: 8% per sale

Beauty Bakerie Affiliate

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NOTE: Beauty Bakerie Affiliate Program has been shut down. Program Benefits Commission: 8% Revenue

Vertical: Makeup
Models: Revenue Share

Avon Affiliate

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For over 130 years, Avon has been the leading social selling beauty company in North America. When

Vertical: Fashion, Makeup
Models: Revenue Share
Payout: Up to 10% per sale

Juice Beauty Affiliate

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If you have a penchant for promoting organic skincare products, you can apply to become a part of

Vertical: Makeup
Models: Revenue Share
Payout: 6% - 8% per sale

Stylekorean Affiliate

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Beauty trends change in the blink of the eye. StyleKorean brings to its customers some of the

Vertical: Makeup
Models: Revenue Share
Payout: 7% per sale

Why Promote Makeup, Beauty, Cosmetics, And Wellness Brands And Products?

The beauty and makeup industry is as dynamic and diverse as the definition of beauty itself. With everybody trying to look their best every day, brands are always looking for innovative ways to promote their products and reach a bigger audience. The global beauty industry is worth well over $500 billion. By joining any of the makeup affiliate programs, you can tap the huge demand for makeup and cosmetics products and earn generous commissions along the way.

The growth of upper middle-class population, rising disposable income, increasing awareness about beauty and wellness, and the emergence of social media as a marketing channel that enables brands and their buyers to engage and interact in real time are just some of the good reasons of the unprecedented growth of makeup affiliate programs. By joining a makeup affiliate program, you can strategically target the right demographic and harness the power of social media to grow your affiliate income.

Makeup Affiliate Programs – Are You The Right Fit?

Pro makeup artists, stay-at-home beauty enthusiasts, frequent makeup product shoppers, and Instagram influencers are the ideal fit for makeup affiliate programs. If you are already a social media celebrity, have your own beauty blog, have a YouTube channel through which you upload a lot of how-to videos, CONGRATULATIONS! You are already a potential fit for makeup affiliate marketing programs.

Keep in mind that people, especially millennials, love to emulate glamorous people they follow on social media sites like Instagram and Facebook. However, with hundreds of beauty bloggers clamouring for their fair share of social media fame, it’s imperative that you build a strong voice and personality of your own on these social media sites.

If you are already doing this, you are genuinely beauty-conscious, and you have got a sizeable fan following, you should start browsing through the best makeup affiliate programs as you will find your mojo in makeup and beauty affiliate programs. Remember that you need to stay in tune with the latest makeup trends and continuously update your blog and other social media channels to stay at the top of your game.

Top makeup brands prefer to partner with beauty bloggers and influencers who have a large following, and have built their authority over time. If you want your application to get approved for the high-paying makeup affiliate programs, you must first build your own persona on social media and elsewhere. Your presence on new-age social media sites and platforms like Snapchat and Instagram is important.

How To Promote Makeup Products As An Affiliate Marketer Or Influencer?

As a makeup affiliate marketer, you need to be as creative as you can to taste success. Whether you have an Instagram account, or a Facebook page, or a YouTube channel, you need to keep your tone and page/profile/channel aesthetics consistent.

Remember that your audience cares least about what brands you are promoting or whom you represent. They will follow you for daily dose of beauty tips, honest reviews of makeup products and new and innovative beauty hacks.

If you are using humor to stand out from the crowd, keep at it. If you are maintaining a rather serious voice and you mainly want to inform and educate your audience, keep doing it. Whatever the tone of your blog or social media content is, you need to be consistent to build trust and authority.

You can also repost content of your followers, ask for hashtag suggestions, and give your audience to a chance to get featured on your blog or YouTube channel, or maybe on your Instagram feed. This way, you can engage and interact with your audience. The more engaging your blog or social media channels, the more trust you can earn.

Top Makeup Affiliates You Can Find a Lot of Inspiration In

Top makeup affiliate affiliates and influencers get as much creative as they can to generate affiliate income. From Instagram stories with a strategically placed CTA to helpful tutorial videos – they leave no stone unturned to convince their audience to buy the makeup products they love.

They are well aware of the makeup and beauty trends, the increased awareness about toxin-free makeup products and the general awareness about natural makeup products.

If you are looking to draw some inspo, check out the Instagram profile of Robin Black or of Eleanor Barnes. You can also follow Manny Mua on YouTube to get some inspiration (hint: he was the first official YouTube ambassador for Maybelline.

Frequently Asked Questions About Makeup Affiliate Programs

What kind of content should you provide to your audience?

Tutorial videos and how-to content are the most effective content types you can opt for to get makeup affiliate marketing success. This is because not everyone knows how to use the makeup product that they want to buy to emulate the looks of the celebrities they follow.

You can use the same products to create different how-to blogs and tutorial videos. By uploading tutorial videos, you can show your audience how the products helped you in glamming up. You can also share skincare routines, home remedies for skin problems, and tips and tricks to garner trust.

Should you use hashtags for your campaign?

Hashtags are probably the most important part of any makeup affiliate campaign strategy. Hashtags can help you increase the reach of your content, and you can reach real people who might be interested in the brands and products you are promoting.

Use a mix of popular hashtags and campaign-specific hashtags to reach out to your target audience.

What are some best-paying makeup affiliate programs?

BH Cosmetics affiliate program, Charlotte Tilbury affiliate program, and ULTA affiliate program are just some of the makeup affiliate programs that come with competitive payouts for affiliates. For a full list and to compare the best-paying programs, scroll above and browse through our list.